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­­­­­­Our 2017 Guide to Keyword Research Tools

Posted by Rebecca Bakken on Jun 22, 2017 3:25:30 PM

There are a lot of keywords tools out there, take it from us. We know our platform is unique and how it differentiates from the competition, but how is the average marketer to know which keyword research tools they need in their kit?

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Topics: keyword research, MarketMuse, tools, marketing automation, martech, keyword platform, content marketing software, keyword tools

How To Develop a Topic-Centered Keyword Strategy

Posted by Rebecca Bakken on Apr 24, 2017 4:53:37 PM

When Google’s Hummingbird rolled out, some SEOs wondered whether it signaled the end of keywords as we know them, because the algorithm knocked keyword strategy out of the limelight. The new star of the show? Topic relevancy.

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Topics: Content Marketing, content strategy, keyword research, keywords, topic comprehensiveness, topics

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