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EContent 100: MarketMuse Among Top Companies in Digital Content for 2018

Posted by Rebecca Bakken on Nov 1, 2017 11:22:04 AM

Each year, a panel of 11 judges - including founders, editors, strategists, and writers - identifies the top 100 leading companies in the digital content industry for EContent 100. This year, a growing recognition that artificial intelligence is the future of content added some new players to the list - including MarketMuse.

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Topics: News

INBOUND 2017: Authenticity Takes Center Stage

Posted by Rebecca Bakken on Sep 29, 2017 1:33:34 PM

In divisive times, it takes a lot of courage for a company to headline a 20,000-person conference with a political figure like Michelle Obama. And that’s just what HubSpot did at INBOUND 2017, sending the message that they’re more interested in creating authentic and meaningful experiences than diluting their voice to please a wide audience.

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Topics: News

Topically Relevant Content Significantly Outperformed Content That Didn't Cover a Topic In-Depth

Posted by Jeff Coyle on Jan 20, 2016 11:42:59 AM
We recently analyzed 1 million Google search results to answer the question: Which factors correlate with first page search engine rankings?
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Topics: News

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