Product | Jul 27 2021

Introducing Saved Views

Saved Views allows you to further customize MarketMuse and arrange the data to suit your needs.
Product | Jun 10 2021

What Is a MarketMuse Content Brief?

Discover the level of detail that goes into a MarketMuse content outline and the difference it makes in successfully scaling content production.
Content Inventory | May 27 2021

Content Inventory Analysis: 3 Decision-Making Metrics

Use these three metrics to create a content strategy that has demonstrable value, with the confidence that it will succeed.
Stephen Jeske
Keyword Research | May 26 2021

The Difference Between Keywords and Topics

There's a remarkable difference between a topical approach and one relying on keywords. Discover how to use topics to quickly create expert-level...
Stephen Jeske
Content Optimization | May 20 2021

Content Optimization: Understanding Mentions, Topic Depth, and Topic Breadth

A look at how topic distribution, depth, breadth, content score, and word count work together in creating better content.
Stephen Jeske
SEO Content Strategy | May 14 2021

SEO Content Strategy: How to Bring Humans and Search Bots Together

How to combine SEO and content strategy so that every piece published connects your products to your customer’s needs.
Content Inventory | May 11 2021

Content Inventory Optimization and The Importance of Topical Authority

Topical Authority, Competitive Advantage, and Personalized Difficulty are critical to prioritizing your content optimization efforts.
Stephen Jeske
SEO Content Strategy | May 07 2021

An Epic New Approach to Predicting Content Success

MarketMuse and Similarweb offer powerful tools that together help to develop an effective content strategy.
Content Creation | Apr 29 2021

How to Effectively Manage Your Content Planning Process

Learn how effective work management can make your content planning process more efficient.
Content Creation | Apr 27 2021

How to Create Better Product Reviews Using MarketMuse

Google's Product Reviews update means that copycat content doesn't cut it anymore. Here's how to go one step further using MarketMuse.
Stephen Jeske
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