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The MarketMuse Suite Launch

Posted by Stephen Jeske on Jul 17, 2018 3:20:30 PM

You spoke we listened.

In our effort to help organizations create stronger content that ranks better, we carefully listened to the needs of users in our previous platform. The result is a content command center we call the MarketMuse Suite.

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Topics: News

Acrolinx and MarketMuse Join Forces to Amplify Content ROI

Posted by Stephen Jeske on Jul 17, 2018 11:45:10 AM

At MarketMuse we have a special place in our heart for companies that value content as much as we do. That’s why we’re so excited to announce our partnership with Acrolinx. Here's the official press release.

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Topics: News

How User Intent Impacts SERPs

Posted by John Crandall on Jul 12, 2018 10:27:44 AM

Good content marketers working today are well aware that publishing quality content is an integral part of SEO strategy. However, the need to target SERPs correctly is often ignored, as is the role of user intent in determining SERP rankings.

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Topics: Content Optimization

How Content Clusters and User Intent Affect Content Strategy

Posted by John Crandall on Jun 28, 2018 2:00:00 PM

Among other forms of content marketing, clustering has emerged as the predominant approach in search engine ranking strategy.

But before we dive in, let’s discuss some ‘search’ ideas that are changing content marketing.

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Topics: Content Optimization

MarketMuse Chosen as a 2018 Red Herring Top 100 North America Winner

Posted by Stephen Jeske on Jun 25, 2018 5:21:19 PM

 

 

Red Herring announced the winners of its Top 100 North America 2018 event, recognizing the continent’s most exciting and innovative private technology companies.

The winners, celebrated at a special awards ceremony at the Marina Del Rey Hotel, have been chosen from thousands of entrants, whittled down to hundreds making the trip to California. The ceremony, led by Red Herring chairman Alex Vieux, was preceded by two days of keynote speeches, discussions and finalist presentations.

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Topics: News

MarketMuse is a Finalist for the 2018 Red Herring Top 100 North America Award

Posted by Stephen Jeske on Jun 15, 2018 11:00:00 AM

MarketMuse has been selected as a finalist for Red Herring's Top 100 North America award, a prestigious list honoring the year’s most promising private technology ventures from the North American business region.

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Topics: News

What is User Intent?

Posted by John Crandall on Jun 14, 2018 10:00:00 AM

Marketing today is customer-centric.

Top-performing companies are obsessed with providing customers with precisely what they desire. In fact, they have to do so in order to be successful.

However, what does customer-centrism mean from a ‘search’ perspective? Moreover, how does this relate to ‘user intent’?

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Topics: Content Optimization

What is Content Depth?

Posted by John Crandall on May 31, 2018 1:10:37 PM

Why Deep Content Ranks… and how to implement a successful workflow for rankings improvement using MarketMuse AI and Machine Learning Technology.

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Topics: Content Quality

Topic Modeling for SEO Explained

Posted by Rebecca Bakken on May 17, 2018 11:36:55 AM

Search engines like Google have a vested interest in concealing exactly how they rank content, but there’s only so much you can hide in the information age. It’s known that search algorithms use topic models to sort and prioritize the 130 trillion pages on the web, and while we may never eliminate the unknowns of SEO, we can use what we do know to an advantage.

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Topics: SEO Content Strategy

MarketMuse Co-Founder Nominated for 2018 ILC Immigrant Entrepreneur Award in High-Tech

Posted by Stephen Jeske on Mar 26, 2018 11:31:56 AM

Aki Balogh, MarketMuse Co-Founder and CEO, has been nominated for The 2018 ILC Immigrant Entrepreneur Award in High-Tech for his extraordinary contribution to his field and the American innovation economy. Nominees in this category are on the cutting edge of advanced technologies including machine learning and artificial intelligence.

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Topics: News

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