Laurie Mega

Laurie Mega

Laurie is a freelance writer, editor, and content consultant and adjunct professor at Fisher College.  Her work includes the development and execution of content strategies for B2B and B2C companies, including marketing and audience research, content calendar creation, hiring and managing writers and editors, and SEO optimization. You can connect with her on Twitter or LinkedIn.

AI Marketing | Oct 17 2019

Natural Language Processing Techniques for Content Marketing

Here we break down natural language processing into something a bit more approachable and apply it to content marketing strategy.
Laurie Mega
Laurie Mega
AI Marketing | Oct 10 2019

What’s the Difference Between NLP, NLU, and NLG?

NLP, NLU, and NLG all play a part in teaching machines to think more like humans. They simply tackle different parts of...
Laurie Mega
Laurie Mega
AI Marketing | Oct 04 2019

Natural Language Processing Applications in Content Marketing

Natural language understanding and generation, automatic summarization, machine translation, and sentiment analysis all play a part in marketing AI.
Laurie Mega
Laurie Mega
AI Marketing | Sep 26 2019

Natural Language Processing for Content Marketers

Get up to speed with this guide to natural language processing design especially for content marketers. Learn what NLP is and how...
Laurie Mega
Laurie Mega
SEO Content Strategy | Sep 12 2019

The MarketMuse Content Strategy Guide

We’ve put together the ultimate guide to content strategy. This will get you started along with some real-world examples.
Laurie Mega
Laurie Mega
SEO Content Strategy | Sep 05 2019

Advanced Content Strategy and Concepts

Once you got the basics of content strategy in place, it's time to move on to more advanced concepts. Here are a...
Laurie Mega
Laurie Mega
SEO Content Strategy | Aug 29 2019

Content Strategy Basics: Getting Started

Get off on the right foot using this content strategy primer. Learn how to determine ROI, develop buyer personas, understand search intent...
Laurie Mega
Laurie Mega
SEO Content Strategy | Aug 22 2019

What is Content Strategy? (With Examples)

A look at how content strategy is defined along with some illustrative examples from a few well-known business-to-consumer brands.
Laurie Mega
Laurie Mega
Content Creation | Aug 08 2019

How to Write High-Quality Content at Scale

This post looks at issues involved with creating high-quality content at scale and developing a process to ensure every content item meets...
Laurie Mega
Laurie Mega
SEO Content Strategy | Jul 25 2019

SEO Content Optimization Tips for 2019

SEO in 2019 in less about technical and more about the content itself. Here are some tips to guide you.
Laurie Mega
Laurie Mega
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